Sonoco receives the 2016 PAC Global Leadership Gold award for Packaging Innovation for its flexible squeeze pouch developed for Daisy brand sour cream.
The 14-oz Daisy Squeeze package is an inverted, wedge-shaped pouch with a flip-top dispensing closure featuring a silicone dispensing valve and a tamper-evident pull ring.
It provides an easy-to-use, easy-to-dispense, mess-free, recloseable package.
The proprietary pouch design was introduced in February 2015 and is currently available in the US.
Daisy and Sonoco worked with partners Aptar for the closure and Continuum Innovation for the design and development.
“By leveraging insights into how consumers use sour cream as both a topping and an ingredient for cooking, along with expertise in materials, lamination processes, dispensing fitments, market research and design, the team was able to deliver a new package that protects the high quality of the contents,” said Pete Gioldasis, director of marketing, Sonoco.
“[The package] also solves multiple functional consumer challenges and differentiates the brand on the shelf, while meeting production efficiency requirements, and being easy to merchandise alongside current packaging in a variety of store formats.”
