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Asia Pacific: Japanese regard quality packaging highly, finds report


The demand for high quality and aesthetically pleasing packaging will aid the growth of the Japanese plastics industry, according to Canadean’s report Latest trends and key issues in the Japanese retail packaging market.

The Japanese plastic packaging industry is in rapid growth.

The company says the demand for flexible and rigid plastics packaging in Japan will increase by 6.9 billion packs between 2012 and 2017.

Japanese consumers place high importance on quality packaging, they are very engaged in the presentation of products and need to be convinced that packaging is flawless with particular regards to detail, color and labelling.

Senior analyst Ronan Stafford says this “will drive the wider use of plastic packaging and the development of more innovative plastic pack formats.”

Rigid plastic replaces glass packaging

The demand for rigid plastic bottles, jars, and tubs, will increase significantly over the next few years.

The demand for jars will grow particularly strongly at a compound annual growth rate of 3.0% between 2012 and 2017.

This reflects rising demand for this packaging type in the health and beauty sector, as the country’s increasingly ageing population requires packaging that is easy and convenient to use, as well as aesthetically pleasing.