Home Asia Pacific Asia Pacific: Philippines to manufacture Cheetos snacks, says PepsiCo

Asia Pacific: Philippines to manufacture Cheetos snacks, says PepsiCo

PepsiCo says its beverage bottling partner in the Philippines will manufacture and distribute a range of PepsiCo’s popular Cheetos snack products and flavors to the Philippines’ 100 million consumers.

Pepsi-Cola Products Philippines Inc. (PCPPI) is expected to commence manufacturing later this year.

“The Philippines is a highly attractive market where both PepsiCo and its partners have a long track record of success with our beverages and foods brands,” said Maricelle Narciso, GM of PepsiCo Philippines.

“The establishment of a snacks franchise operation reflects our commitment to bring more locally-made products to our consumers and customers, and to drive synergies in the manufacturing and distribution of our delicious food and beverage products wherever possible.”

“This development presents an exciting opportunity for PCPPI to further its vision of becoming a premier food and beverage company in the Philippines,” said Furqan Ahmed Syed, president of PCPPI.

“Leveraging PepsiCo’s established line of snacks is an exciting and strategic step in our first foray into the foods business.”

The first Pepsi plant was established in the Philippines in 1946.

PCPPI, which has been PepsiCo’s beverage partner since 1989, now has 12 plants across the country, manufacturing and distributing a range of leading PepsiCo beverages including Pepsi-Cola, Tropicana juice drinks, Gatorade, and Mountain Dew.

PepsiCo’s oats brand, Quaker, is also a market leader in the Philippines.

The agreement also marks another milestone in PepsiCo’s longstanding business relationship with the LOTTE group, a multinational food and retail conglomerate based in South Korea that is PCPPI’s largest shareholder.

PepsiCo has worked closely with LOTTE in Korea since 1976 and in the Philippines since 2010.

The LOTTE group is also PepsiCo’s beverage partner in Myanmar.

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