Elopak has launched a new package for aseptic products called Pure-Pak Sense Aseptic carton, which Eckes-Granini Finland is the first juice company in Europe to introduce the carton with its Marli Natur juice range in October 2016.
The carton has easy-to-fold lines that enable the squeezing out of significantly more product helping to combat food waste, and the convenient flattening of cartons to reduce volume in waste and recycling facilities.
Designed with an asymmetric top allowing different sizes of closures, the carton has an arched top fin for enhanced brand image on shelf.
The top fin can also be printed for better range navigation and communication of product benefits or promotional messages.Â
The carton both looks and feels different with an embossed ‘first touch’ zone on the top sides of the pack giving consumers a new tactile experience when gripping and pouring.     Â
It has been developed alongside new Pure-Pak Aseptic System filling machine technology from Elopak.
