Inventure Foods has created a potato chip flavoring with sweet onion puree from real Vidalia onions.
The resulting chip, Boulder Canyon Sweet Vidalia Onion Kettle Chips, is a premium, crunchy kettle-cooked potato chip that balances between sweet and savory flavors.
In the US, the snack is retailed in grocery stores with a retail price of US$3.49-US$3.99 per 6.0-ounce bag.
Building on a licensing agreement established two years ago that spawned several innovative snacks under the Vidalia brand, the chips represent the first licensed flavor introduction under Inventure’s premium Boulder Canyon Authentic Foods line of kettle chips.
“Potato chips are the top-selling snack food in the world, and onion flavors specifically have historically been among the top-sellers,” said Steve Sklar, SVP and GM.
The snack is minimally-processed using real food ingredients.
In addition, the chips are cooked in better-for-you oils such as safflower and sunflower which result in a chip that is free of trans-fats.
They does not contain artificial flavors, colors or preservatives.
In addition, each one-ounce, 140 calorie serving is cholesterol-free, gluten-free and certified Kosher.