Pakistan’s dairy producer Fauji Foods introduces its tea creamer in the Ecolean Air Aseptic 125ml package.
Earlier this year, most of the products in Fauji Foods’ liquid dairy portfolio were introduced in a variety of Ecolean packages to the Pakistan market.
Fauji Foods will premiere the 125ml Ecolean Air Aseptic package for its popular Dostea brand, shortly to be followed by its ultra-heat temperature brand Nurpur.
“In order for our brands to be number one in the eyes of the consumer, the packages must be convenient as well as easily recognizable on the shelf,” says Aamir Khawas, head of marketing & sales at Fauji Foods.
“The new, smaller 125ml package fits our consumers perfectly, with just the right portion size for everyday consumption.”
“For us, Ecolean’s stand-up pouches are the future for liquid dairy products.”
Ecolean’s new 125ml package is available for ambient distribution, with or without a straw.
