Multi Packaging Solutions (MPS) Bristol’s self-adhesive beer label for craft brewer Redwell has won the Digital Printer Award using Domino’s N610i 7-colour UV digital ink jet label press.
Designed for the brewery’s Redwell Steam Lager brand, the label needed to convey a premium appearance whilst also appealing to a younger audience.
“We are delighted that MPS has won this award within just six months of taking delivery of the Domino N610i,” says Stephen Hancock, UK sales manager – digital color, at Domino Digital Printing Solutions.
“Printing this label on a silver substrate enabled MPS to achieve the premium effect that their client required.” “Digital print is ideal for hand crafted beers that are only produced in small batches.”