RPC Containers’ Blackburn facility has been packaging products of Mondelez International confectionery for the Christmas season.
The facility has developed five gift packs for the Maynards and Bassetts ranges, which are designed to give maximum on-shelf impact in the lucrative and highly-competitive seasonal confectionery market.
The custom molded polyethylene terephthalate candy jars, which will be available in the UK only, come in five shaped designs; depicting Santa, an elf and a snowman for Maynards Christmas Jellies and a large Bertie Bassett and Jelly Baby for Bassetts Liquorice Allsorts and Jelly Babies.
The gift packs, which contain pre-bagged sweets, offer a strong point of sale presence and are suitable as confectionery stocking fillers for the Christmas period.
RPC Blackburn used injection-stretch blow molding to create the plastic jars, which stand on the caps to enhance the design.
RPC Halstead supplies the caps for the Bassetts packs, and all varieties are shrink sleeved.
