Tag: older consumers
Europe: UK survey finds most older consumers prefer ‘natural’ to “healthy”...
Consumers aged 55 and older associate ‘natural’ products with a healthy, yet tasty, lifestyle and diet, according to a July 2014 survey of 2,000...
Europe: Spain’s older consumers favor indulgent, luxurious confectionery
Manufacturers need to switch to premium products, as mature consumers are increasingly health-conscious and save confectionery for the occasional treat, according a Canadean report.
When...