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Americas: Stand-up pouch wins design award

ProAmpac has received the World Packaging Organisation (WPO) 2017 WorldStar food category award for its stand-up, flexible food pouch with a de-gassing valve that keeps live probiotic microorganisms “happy” on their way to consumers.

The sauerkraut stand-up pouch design created for Farmhouse Culture Inc., a maker of organic, probiotic-rich foods and beverages.

The WPO award acknowledges ProAmpac’s design for enhanced functionality made possible by its press-to-close zipper, its clean, easy opening facilitated by laser scoring, crisp graphics that reinforce product freshness, and a well-placed back window for product viewing.

“Our stand-up pouch and its Ferment-o-vent helps ensure that our krauts and the live active probiotics from our fermentation process remain happy and tasting amazing!” said Marc McCullagh, Farmhouse Culture’s director of marketing.