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Europe: O-I designed bottle wins award in Milan show

The bottle developed by O-I for cachaça Yaguara recently won the WorldStar Award from the World Packaging Organization at the IPACK-IMA fair in Milan, Italy.

It was among the 148 winners from 33 countries.

Produced in O-I’s plant at Soacha, Colombia, the Yaguara package was created in a design partnership between UK artist Brian Clarke and the O-I CovetT team.

The design of the bottle was inspired by the iconic Copacabana sidewalks, and supports the high-end positioning of this cachaça brand in the local and global markets.

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