Home Bottling, Canning & Cartoning Europe: Tetra Pak unveils smaller cartons

Europe: Tetra Pak unveils smaller cartons

SHARE

Tetra Pak releases two portion size packages, the Tetra Prisma Aseptic 200 and 250 Edge with DreamCap 26, for smaller size options with re-sealable one-step closures.

More than 40% of global consumers are snacking while on-the-go at least once a week, with fortified milk, drinking yogurt and energy drinks among their favorite choices, according to Roper Reports Worldwide 2015 report.

Yet for some, a portion size of 330 ml or more may simply make them feel too full.

This means huge market potential for portion packages under 250 ml, worldwide demand for which is anticipated to grow to 72 billion liters by 2019, up 10% from current volumes, according to Tetra Pak studies.

“Bringing two new packages to join the highly successful Tetra Prisma Aseptic 330 ml DreamCap is our latest answer to help customers exploit the huge potential of the on-the-go market,” said Charles Brand, executive VP product management and commercial operations.

The Tetra Prisma Aseptic 200 and 250 Edge with DreamCap 26 aim to mirror the success of the Tetra Prisma Aseptic 330 ml DreamCap which, since its launch, has become the portion pack of choice for more than 100 customers and more than 340 brands.