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Europe: RPC bpi joins New Plastics Economy

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RPC bpi recycled products has joined the New Plastics Economy, a three-year initiative involving organizations across the plastics supply chain, aimed at developing a global and coordinated system for plastics packaging in line with circular economy principles.

The initiative is led by the Ellen MacArthur Foundation in collaboration with companies, cities, philanthropists, policymakers, academics, students, and non-government organizations.

The formal group comprises approximately 40 participants – including initial core partners Amcor, The Coca-Cola Company, MARS, Unilever and Veolia – which are working together to rethink and redesign the global plastics packaging system.

The objective is to ensure a more coordinated approach linking together current incremental improvements and fragmented initiatives.

This will help to create a shared sense of direction among all organizations in the plastics sector, encourage further innovation and help the plastics value chain achieve stronger economics and better environmental outcomes.

“The ultimate goal of the New Plastics Economy is to design a system where plastic packaging never becomes waste, and can re-enter the economy as either a valuable biological or technical material,” says Dame Ellen MacArthur, founder of the Foundation.

“It is vital that we complement plastics’ acknowledged benefits with maximizing the industry’s contribution to a more circular economy,” says Gerry McGarry, RPC bpi recycled products’ MD.

“The joint purpose and commitment of the many different organizations in the New Plastics Economy initiative will be a key factor in achieving this.”