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Middle East: CP Kelco expands Dubai office

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CP Kelco commemorated the expansion of its Dubai office, including a new laboratory for food and beverage applications, with a ribbon-cutting ceremony and site tour for customers and distributors on October 11, 2016.

“Since 2013, our Dubai office has made tremendous strides in developing business and providing services to customers and regional distributors throughout the Middle East in the food/beverage, consumer goods and industrial segments,” said president Don Rubrigh.

“Having recognized the growth potential across the region, we have invested in local talent and capabilities to continue developing our business and enhancing our ability to bring new products to the marketplace.”

The company’s presence in Dubai includes a sales and technical support team that covers the Middle East, Africa and Turkey.

The new laboratory will offer stronger and more efficient technical support from CP Kelco, allowing food and beverage manufacturers across the region to accelerate the product development process.

The new facility will enable:

– More rapid resolution of issues and/or development of new concepts addressing market needs;
– Use of local raw materials and local production of prototypes, enabling faster time to market for new product launches;
– Trial runs with customers in our laboratory to fast-track new product development; and
– Local technical training on CP Kelco products and related applications.