Arla Foods Ingredients has launched Health to-Go, an ingredient containing Nutrilac PB-8420 proteins and Capolac calcium from milk for use in snacks, juices and milk-based drinks.
At Food Ingredients Europe 2015 from December 1 – 3, in Paris, France, the company will present Protein & Calcium Bites containing the ingredient.
The Bites are reportedly tastier than standard protein bars and offer longer-lasting softness.
They are rich in dairy proteins that have excellent amino acid and digestible indispensable amino acid profiles.
“Already, convenience is an unstoppable mega-trend in the food industry, and in the past few years has been communicated on-pack more frequently than any other benefit,” says Troels Laursen, head of health & performance nutrition.
“In fact, so far this year, 82% of newly launched food and beverage products have featured a convenience-related claim, according to Innova.”
“We expect this trend to carry on growing as more consumers migrate to towns and cities and their lifestyles become more frantic and stressful.”